|INTTRA hosts TPM conference to discuss industry performance metrics|
|INTTRA, a provider of e-commerce solutions for the ocean freight industry, is hosting this year's Transpacific Maritime Conference (TPM) this week in Long Beach, California, where participants have been invited to join a special breakout session on "Enhancing Collaboration through Performance Measurements."|
|The session will be led by Milan Vaclavik, director of product management at INTTRA and Lars Jenson, CEO of SeaIntel Maritime Analysis, who will share insights on carrier and shipper performance and how a revolutionary business insights platform from INTTRA, OceanMetrics, is enabling a new conversation on accurate, real-time performance metrics in order to move the industry forwards.|
The company said this year's event promises to deliver an in-depth look at current issues in emerging sourcing and consumer markets in Asia, China's role as the leading source of US container goods and more.
Measuring performance of carriers, shippers and trading partners across the ocean supply chain is integral to improving and optimising workflow. However, a key challenge among the industry has been the absence of a standard set of metrics with a common set of data.
Mr Vaclavik and Mr Jenson will provide an overview of how shippers and carriers can better collaborate using common information and an agreed set of metrics available through OceanMetrics, which is powered by transactional data that represents more than 15 per cent of global ocean container trade, the company said.